At ONSIDE, we are tracking the emerging effects of Covid-19 across different audiences through a focused series of research studies and analysis in the ONSIDE Sponsorship Market Monitor.

As part of the study, we explore opinions on live matters including a potential return to sports and entertainment events once lockdown measures are relaxed and attitudes to a ‘behind closed doors’ sport strategy in the coming months. We gauge how the industry, consumers & ONSIDE consultants feel about the impact of Covid-19 and explore the opportunities that are emerging during this crisis.