Rugby sponsorship expected to grow as RBS deal ends

Rugby sponsorship expected to grow as RBS deal ends

The 14-year sponsorship by RBS of the Six Nations came to an end this weekend, but investment by businesses in rugby is expected to remain buoyant. Sponsorship spend in rugby has grown by an estimated 30pc in Europe over the past five years, according to sponsorship consultants ONSIDE.
 

Paul O’Connell launches Aldi’s sponsorship of Community Games in its Golden Jubilee year

Paul O’Connell launches Aldi’s sponsorship of Community Games in its Golden Jubilee year

Aldi Ireland announced a new three year partnership with Community Games, which celebrates its 50th anniversary in 2017, that will see Aldi provide a significant six-figure investment to become its title sponsor.

Taylor and O’Driscoll are Ireland’s most admired athletes

Taylor and O’Driscoll are Ireland’s most admired athletes

Boxer Katie Taylor – who last week turned professional – is Ireland’s most admired athlete according to a new survey.  Taylor and retired rugby star Brian O’Driscoll were tied in the top spot in a survey by sports research consultancy firm ONSIDE.

Marketing professionals say local Irish sponsors beat international brands in summer of sport

Marketing professionals say local Irish sponsors beat international brands in summer of sport

Local, rather than global, sponsors were the big winners of this summer's major sporting events, according to a survey of Ireland's marketing professionals by consultants ONSIDE.

Connacht Rugby secure 3 year equipment deal with Rhino

Connacht Rugby secure 3 year equipment deal with Rhino

Connacht Rugby has announced an extended partnership agreement with Rhino Rugby Ireland.  The new three-year deal will see Rhino Rugby continue as the official ball and equipment supplier to the club.

An Taoiseach And Paul O'Connell Launch Aldi's Sponsorship Of IRFU's 'Play Rugby' Programme

An Taoiseach And Paul O'Connell Launch Aldi's Sponsorship Of IRFU's 'Play Rugby' Programme

The Irish Rugby Football Union announced a new partnership with Aldi Ireland that will see Aldi provide a substantial investment to support 'Play Rugby' - the IRFU's national participation initiative for school children over the next four years.

Olympics is a ‘Sponsorship Marathon’ with more brands in the running for gold at Rio

Olympics is a ‘Sponsorship Marathon’ with more brands in the running for gold at Rio

Coca-Cola, Nike and McDonald’s again have one foot on the podium as the potential big winners ahead of the 2016 Rio Olympics—but the competition for hearts and minds has intensified, ONSIDE’s latest leg of long-running sponsorship effectiveness intelligence shows.

Cork camogie announces new three-year sponsorship deal with New Ireland Assurance

Cork camogie announces new three-year sponsorship deal with New Ireland Assurance

Cork Camogie Chairperson Mary McSweeney has welcomed the county’s new three-year sponsorship deal with New Ireland Assurance.

FAI agrees new title sponsor deal with Tetrarch Hospitality

FAI agrees new title sponsor deal with Tetrarch Hospitality

Irish firm Tetrarch Hospitality is the new title sponsor for the FAI's Football for All programme.  The programme caters for anyone with a disability who wants to play football. There are currently 3,500 players in the programme.

 

Coca-Cola most appealing Euro 2016 sponsor to Irish

Coca-Cola most appealing Euro 2016 sponsor to Irish

No whistles have yet been blown but, in the lead-up to Euro 2016, Coca-Cola is proving the sponsor with the most appeal to the Irish public, according to sponsorship consultants Onside.

IRFU And Vodafone Announce New 4 Year Sponsorship

IRFU And Vodafone Announce New 4 Year Sponsorship

The Irish Rugby Football Union (IRFU) and Vodafone Ireland have announced a new four-year sponsorship of the Ireland team. The agreement, which commences on 1st June ahead of the summer tour to South Africa, will also see Ireland's leading total communications provider become official telecoms partner to the IRFU.

Irish brands splash the cash as sponsorship deals set to hit record levels this year

Irish brands splash the cash as sponsorship deals set to hit record levels this year

Worth an estimated €158m a year, the Irish sponsorship industry provides a much needed financial lifeline to a wide variety of sporting, cultural and educational organisations the length and breadth of Ireland.